Will non-tech companies ever recoup their AI investments?
Core argument: Token cost convergence toward zero across most use cases threatens hyperscaler revenue sufficiency despite surging compute demand, leading to potential.
The value of AI companies today rests entirely on the promise that margins in the S&P 493 will eventually climb. That promise is the link to current market prices, since implicit in the valuations of AI companies are assumptions about future earnings. That's why the current debate about token costs, model routing, and token marketplaces is important. If token costs converge toward zero for most AI use cases, then there is not enough revenue for all hyperscalers, even in a situation where compute demand surges higher. The key issue is the length of the ROI runway outside the tech sector. In a handful of sectors, implementation is nearly immediate. But that is the exception. This creates a dangerous divergence between aggressive, front-loaded valuations today and a much slower cash flow reality, since equity markets priced for instant earnings growth will face a painful repricing if the productivity hockey stick takes five years rather than five months. If token costs converge toward zero for most AI use cases, then there is not enough revenue for all hyperscalers even in a situation where compute demand surges higher.

