Are shifting personal priorities driving low fertility in rich countries?
Core argument: In World Values Survey data for U.S. women ages 20–44, the share reporting that work is very important to them rose from 31.9% to 47.4% between the 2005 and 2009 survey periods.
Data from the World Values Survey gives some insight into the expressed priorities of women between the ages of 20 and 44 in the United States between 2005 and 2009. Between those two survey periods, the % of women who report that work is very important to them rose from 31.9% to 47.4%. Among respondents of a 2018 survey conducted for the New York Times, the desire to “have more leisure time” is offered as the leading reason for not having children among adults who said they did not want to have children or were not sure whether they did. Survey evidence from the Pew Research Center finds that adults today do not list having children as a top priority for their adult lives. Another survey conducted by the Pew Research Center survey conducted in April 2023 reveals that while a sizable majority of American adults of all ages view job satisfaction and having close friends as being very important to a fulfilling life, many fewer say the same about being married or having children. Among all adults ages 18 to 34, only 22% say having children is extremely or very important. For comparison, 68% say the same about having a job or career they enjoy, and 62% say this about having close friends.

