Are companies losing control of their AI spending forecasts?
Core argument: Only 11% of the 396 enterprises surveyed by Mavvrik and Benchmarkit forecast their AI spending within 10% of actual, down from 15% a year earlier.
A new survey by Mavvrik and Benchmarkit of 396 enterprises finds that companies are adopting AI faster than they are building the financial controls to keep its costs in check. Only 11% of firms forecast their AI spending within 10% of actual, down from 15% last year. The survey also shows that those misses are changing decisions, with 62% of firms saying an unexpected AI cost altered a business decision and one in four delaying or canceling an AI initiative. The impact is showing up in profitability too, with 81% of companies reporting moderate-to-high gross margin impact from AI costs, including 63% who see a 6 to 15 percentage point decrease.

